Wayne State University

Marketing

Our team works to raise the stature of Wayne State University and its brand, focusing on recruitment and outreach efforts that familiarize diverse populations with the university's mission and engage the broader community. To accomplish this, we collaborate with schools and colleges, offices and departments, faculty, administration, students and alumni in activities designed to support the goals and objectives of individual units and the overall university.

Work with our team to build recognition for your school, college, department, program, service or event. We can provide consultation to help you:

  • Develop a brand within the university identity.
  • Strategically plan enrollment and branding campaigns and initiatives.
  • Manage your editorial, photographic, print and Web initiatives.

Contact us today for a consultation.

Additionally, our team can answer questions related to advertising, WSU licensing and product merchandise, the Wayne State Insiders, the Wayne State Street Squad and more. Check out the links on the left for more information about those initiatives, and contact us with any questions.

Participate in a Student or Alumni Focus Group

The Office of Marketing and Communications is looking for student and alumni volunteers to participate in a marketing focus group. Please complete the interest form if you would like to be considered as a participant. A member of the research team will follow-up with qualified candidates with further details.

Alumni selected to participate will be required to attend a focus group in the Detroit area the evening of July 13, 2017. Alumni living outside the Metro Detroit area will be considered for an online focus group the evening of July 11.

Students selected to participate will be invited to attend a focus group in the Detroit area the afternoon of July 13.

Register today